Product Copywriter

Galway, Ireland


Production Equipment Europe is a leading industrial distributor, supplying over 80,000 products to customers across Europe.

We are looking for a talented, creative and passionate individual to join our e-commerce team on a full-time basis. As part of the team, you are primarily responsible for executing the content strategy, writing engaging text for our websites on our vast range of products and services in addition to the production of customer-specific catalogues and marketing materials.

Duties and Responsibilities

Manage and maintain company websites and customer portals: Update the websites with new products and remove discontinued items. Ensure product specifications, images, etc. are all accurate and of high quality

Write clear, concise and compelling text that accurately describes products and services to generate sales whilst complying with house style guide

Apply SEO principles and best practices to maximise the reach of each product

Actively contribute to the department’s content calendar, researching industry-related topics and advising on events/topics for inclusion

Create compelling and informative blog posts and articles

Production of any customer-specific texts and catalogues and any marketing materials as required, within strict timeframes and deadlines

Collaborate with designers on the production of website and social media banners, images and marketing materials

Proofread and review content produced by the E-Commerce and Marketing departments, advising on any alterations and edits to be made

Support and ensure compliance with content guidelines, tone, style, and voice

Drive website quality assurance and performance by conducting a variety of QA testing methods including functional, usability and UAT as required

Skills & Experience

Min. 1-2 years’ experience in a similar role

Fluent English speaker with a strong attention to detail and grammar

3rd Level qualification in one of the following: English, Linguistics/Translation or Business is preferable

Experience and outstanding skills in writing about technical subjects aimed at a variety of audiences with varying levels of technical knowledge and understanding

Familiarity with CMS including WordPress and PIM applications is preferable

Experience with Magento is an advantage, but not essential

Ability to work to and adhere to strict deadlines

Ability to be self-directed and effective working independently yet equally comfortable and strong as a contributing member in a team environment

Detail-oriented with great problem-solving abilities and an analytical approach to issues that may arise

Flexible worth ethic and approach: Hugely varied role in which no two days are ever the same


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